The Password is INTENT
A few days ago I wrote a post about shared experience and explained how we are no longer the megaphone of our markets. Radio has always been about shared experience. Those who broadcast on the radio...
View ArticlePandora's Box Opens A Little Wider
For listeners of Pandora Internet Radio sharing favorite songs with friends is a simple click away. The new sharing feature posts a favorite song or station on Facebook or Twitter...or by email....
View ArticleDon't Target Me!
"...most people who are members of online communities don't really want to be the targets of marketing campaigns..."I have been and continue to be a loud voice regarding the need and value of utilizing...
View ArticleCloudy Skies Ahead
No, this post isn't about weather forecasting. In fact, the cloud referenced in the title is all about information and entertainment. In your car. Soon. All from a system that hosts all of your...
View ArticleAn All-Time High
A new Nielsen study reveals that daily televison viewership has reached an all-time high.Interesting at a time when radio stations are fighting to maintain their declining TSL.Nielsen says, "For the...
View ArticleMood Music
Came across a music site that programs the tunes according to your mood. Seems to be more word based than mood based, but an interesting idea none-the-less. Click here or the picture to check it out....
View ArticleIs Facebook An Effective Advertising Tool?
Does your station have a fan page on Facebook? Looking to attract fans to your page? Want to do it for a reasonable price? Facebook offers targeted advertised, by region and demo, to reach out to...
View ArticleDo You Know The Way To Creativity?
There are many detours in our work lives that distract us or prevent us from being our creative best. When we are focused on creativity it sometimes can become a chore given the pressures surrounding...
View ArticleMel, Howard, Liberty, World Space, and SiriusXM
Two stories surfaced on Reuters regarding the future of SiriusXM. One about distribution and the other a story we've seen before--Mel and Howard getting ready to do the contract dance. Hadn't seen...
View ArticleWhat's New?
As we march towards the close of 2009 I thought it would be timely to ask the question: What's new? What happened in the "radio space" this year that's new?Did anything "new" succeed?What failed?Did...
View ArticleLocal...Local...Local
Local...that's one of the big buzz words these days among many of the B-I-G players and portals like ESPN and Yahoo!. They are rushing to come to YOUR town with hometown content. The more local the...
View Article16 Social Media Trends for 2010
I know...blah, blah, blah...another list of trends. Hey, it's that time of year.Stick with me here...this ones pretty good. If nothing else it reaffirms a lot of what we have been writing about this...
View ArticleTwo Items Worth Reading
First, a story of content and distribution written by Ty Ahmad-Taylor and published on Paid Content. He is a former executive at Viacom and Comcast and makes the case against limited channel/pay...
View ArticleThe World In Your Pocket
According to a new report from the Pew Research Center a quarter of American adults now read news on their cell phones. Some highlights of the report:26 percent of Americans get news on their phones....
View ArticleEngaged For 45 Years
Dick Purtan did his last show on Detroit radio today.Do you think he's a celebrity in Detroit? According the the Detroit News, "On the way to WOMC this morning, Purtan was pulled over by the Ferndale...
View ArticleWhat In The WIde World of Harve is Going On Here?
Over the last few days I have heard from people, more than I ever would have imagined, asking why I haven't updated the blog recently. Really? Really? Well, thank you! It means a lot to me. I enjoy...
View ArticleThe Flash...A New Format! Launching 2016
Tap into a huge underserved audience with THE FLASH. There's nothing like it on the radio today. Contemporary in presentation with the rare magic of fully rested music ready to appeal to a wide...
View ArticleHarve Alan Media: Save The 18-24's!
Originally published February 2008. This is what I had to say about radio's future and the 18-24 demo. Gut check time. How'd we do? Harve Alan Media: Save The 18-24's
View ArticleCan You Answer this Question?
Way back in 2008 I posted this question in the form of a brief exercise. It's a good question. Can you answer it?
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